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The Tipping Point by Malcolm Gladwell
The Tipping Point by Malcolm Gladwell
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How Little Things Can Make a Big Difference
272 pages, Paperback
18cm x 11cm (A-Format)
Condition: Very Good (Has very small/minor signs of wear)
Goodreads Rating: 4.00 * 824,332 ratings * 16,401 reviews
Genres: Nonfiction * Business * Psychology * Self Help * Sociology * Science
Writing this book was a pivotal moment in Malcolm Gladwell's life, propelling him into the realm of management guru and earning him the title of one of the most influential people in the world. The book delves into intriguing questions such as why Sesame Street may not be effective in educating toddlers, how to combat crime in New York, and who exactly Mawen is.
Gladwell expertly demonstrates that the birth of a new trend or fashion hinges on a critical tipping point, often appearing inconsequential at first glance. Through meticulous analysis, he explores the life cycle and essence of various trends, whether they be market trends, flu epidemics, crime patterns, or fashion crazes for specific brands.
The titular tipping point represents a transformative moment that determines whether an idea will spark a trend or spiral into obscurity. For instance, why did Hush Puppies shoes suddenly become fashionable in America, propelling the once overlooked brand into global prominence? The answer lies within the pages of Gladwell's book.